The recent re-branding of the Group’s finance company from Smithcorp Finance Limited to Smiths City Finance Limited is the first step in a strategy to increase the profile and ultimately the size of the finance business and reflects the importance of consumer finance in the Group’s integrated “full service retail” model.The Directors are pleased to announce that Smiths City Finance Limited has signed a three year agreement with Kieran Read to act as its brand ambassador.Managing Director Rick Hellings said, “The association with Kieran Read is a positive step for Smiths City Finance. It is part of a strategy designed to inform our customers of the very real value in dealing with our own finance company rather than financing through a third party.When you buy from Smiths City you are being looked after by Smiths City staff from the sales floor right through to delivery, installation and finance which is part of what makes Smiths City unique in New Zealand”.The signing of the agreement was reported in the Christchurch Press on Thursday 29th January and a copy of that article is attachedRICK HELLINGSMANAGING DIRECTORRead Article here Finance company selects AB – Stuff – 20150129